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How to deliver PPC results to executives: Get out of the weeds

Executives have much on their plate and little time to get through it all. When presenting PPC results to a CMO or VP of marketing, many marketers make the mistake of diving too far into the weeds of their work. Tailoring your delivery to your audience is crucial for any communication, whether it’s a presentation,…

The post How to deliver PPC results to executives: Get out of the weeds appeared first on Content Krush.

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