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How Google’s turn to resellers coincides with its largest round of layoffs

How Google’s turn to resellers coincides with its largest round of layoffs

Search Engine Land » PPC » How Google’s turn to resellers coincides with its largest round of layoffs Google has been encouraging advertisers to use its network of approved resellers more frequently in recent years. This strategy helps Google reduce expenses for advertising services and positions the company as a software-as-a-service (SaaS) provider, which is…

The post How Google’s turn to resellers coincides with its largest round of layoffs appeared first on Content Krush.

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