Havas CX Helia has appointed Ben Knight to the unique set of executive inventive director of its Cirencester place of work.
Reporting to managing director for Cirencester David MacMillan, Knight will oversee the place of work’s 40-solid inventive department and take a seat on its leadership group.
Knight’s appointment represents a foremost investment from the agency in creativity and follows pitch wins including for stutter operator Avanti West Fly in 2020 and, extra lately, charity the Royal British Legion.
Knight, who has been freelancing as a inventive director, used to be MullenLowe Start’s world inventive lead for 3 years till December 2020. Sooner than that, he used to be based completely mostly in Dubai for 3 years as executive inventive director at Geometry World and has held senior roles at WPP’s OgilvyAction.
Havas CX Helia, which also occupies an place of work internal Havas’ London King’s Inaccurate Village, is the lead UK agency of Havas’ dedicated customer abilities community.
MacMillan said: “Now we hang had a phenomenally a success couple of years on the unique-business front – to the extent we’re indubitably bigger now than we had been pre-pandemic.
“With loyalty, recordsdata and customer engagement booming devour never before, now is the particular time to over-invest – if there would possibly per chance be the sort of thing – in creativity.
“As one of basically the most fantastic inventive minds working on this condominium, I’m extremely angry Ben has agreed to be a part of us. His appointment has the exchange to be a indubitably sport-changing second for our output.
“I would possibly per chance well also shield to thank the legend that is Steve Stretton, who has been manning our inventive department for the previous six months and would possibly per chance well hang to proceed to be angry by some skill. We’re lucky to hang him, too.”