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Behind Viral Food Brands: Do Trends Matter in CPG Design?

Graza. Fishwife. Brightland. If you’ve never heard of them, just walk into a local specialty store — you’re guaranteed to spot some of these brands, with packaging so aesthetically pleasing they make you feel like walking inside an Instagram feed. Gander helped build the Graza brand from scratch, an olive oil that comes in a

The post Behind Viral Food Brands: Do Trends Matter in CPG Design? first appeared on Content Krush.

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