Google is providing advertisers with the option to opt out of the Search Partner Network (SPN). This decision comes in the wake of an Adalytics report claiming that Google search ads were appearing on inappropriate non-Google websites through the SPN, creating potential risks for brand safety. The flagged websites referenced in the research contain pornographic,…
The post Google advertisers can now opt out of the Search Partner Network amid Adalytics claims appeared first on Content Krush.
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