By mid-December, my Instagram feed is overflowing with my friends’ Spotify Wrapped playlists. So I started my festive, timely conversation with Spotify’s Head of Global Business Marketing, Grace Kao, with an easy one: What’s on her Spotify Wrapped? “I definitely channel my 12-year-old daughter right now,” she told me. “So female power singers: Chappell Roan
The post Marketing Wrapped 2024 & Top Strategies for the New Year, According to Spotify’s Global Head of Business Marketing first appeared on Content Krush.
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