Connected TV already offers B2B marketers an assortment of features that linear TV never did, like precise targeting and measurable results. But as we look into 2024, we see numerous enhancements on the horizon that will bring beneficial new features to this powerful ad channel that B2B marketers won’t want to miss. If you thought…

The post Upgrade your 2024 B2B marketing game with this powerful ad channel by Cynthia Ramsaran appeared first on Content Krush.

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