In Harare’s informal markets, business happens in social media chatboxes. A grocery vendor takes orders over WhatsApp, a carpenter closes deals on Facebook Messenger, and payments are made either in cash or via mobile wallets such as EcoCash. For thousands of Zimbabwe’s small and medium-sized enterprises (SMEs), these chats are the backbone of commerce, but
The post Zimbabwean ChatCash enters the ‘conversational commerce’ chat first appeared on Content Krush.
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