Bunce describes itself as a data-driven engagement platform. But for its founders, the real journey wasn’t just about building software; it was about the near-impossible task of convincing businesses to hand over their most sensitive asset – customer data – in a business industry founder Paul Ayuk describes as a “hell hole” for businesses. This
The post Day 1-1000: How Bunce walked a trust desert to catalyse adoption first appeared on Content Krush.