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Google’s Head of Technology Platforms On How First-Party Data & AI Will Transform The Ad Industry — For The Better

Google’s Head of Technology Platforms On How First-Party Data & AI Will Transform The Ad Industry — For The Better

Welcome to HubSpot’s Expert Edge Series, where we interview top execs at major brands to explore their perspectives on the latest trends, challenges, and opportunities shaping the industry. Earlier this month, Google Chrome took another step in its plans to phase-out third-party cookies. And yet HubSpot Blog Research reports that 83% of marketers are still…

The post Google’s Head of Technology Platforms On How First-Party Data & AI Will Transform The Ad Industry — For The Better appeared first on Content Krush.

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